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Undergraduate Catalog > Academic Departments, Programs, and Courses > Division of Economics and Business > Management, Marketing, and Information Systems Courses > Marketing Courses > MKTG 360 Sales and Sales Management
MKTG 360 Sales and Sales Management
A course aimed at helping students develop persuasive skills on behalf of products, concepts, and services while also helping them develop an in-depth understanding of salesmanship processes both short-term from an interactive standpoint and long-term from a standpoint of working out a pre-determined multi-stage plan. The many roles of sales management will be incorporated as they pertain both directly and in their many influential aspects.
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