SUNY Oneonta

MGMT 345 Strategic Management


This is the capstone course for the Business Economics major. It incorporates and integrates the content of the core courses of the major. Theories, models, and frameworks highlight aspects of strategic management, and a portion of the course is devoted to team projects. The course employs real business cases to demonstrate the formulation and implementation of business strategy in a variety of actual situations. Student teams prepare and present several case analyses, and compete in a realistic computer-simulated industry setting. Writing assignments include case presentations, case exams in essay form, and short papers. The course emphasizes the ability to analyze and synthesize fact-rich, complex business situations, to provide realistic recommendations for actions, and to communicate the results effectively in oral and written form. Offered Fall and Spring.

Prerequisite: SrS; ACCT 122, ECON 211, ECON 212, FINC 231, LAW 222, MGMT 241, MKTG 261, and MGMT 343 all with a grade of "C" or better, and a major in PACC, BSEC, BSAC, BSMG, or ECON with a minimum 2.0 major GPA.

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