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ONEONTA, N.Y. -- Dr.
Brian Lowe, Assistant Professor of
Sociology at the
SUNY College at Oneonta, has been awarded the 2008 Richard Siegfried Junior
Faculty Prize for Academic Excellence. Dr. Lowe will deliver the fourteenth
annual Richard Siegfried Lecture, an address entitled "Animal Advocacy
Within the Spectacular: Promoting Compassion and Capturing the Moral
Imagination in Spectacular Times," in the Craven Lounge of the Morris
Conference Center at 7 p.m. on Thursday, November 20. Admission to the event
is complimentary, and members of the community are invited to attend the
presentation and the dessert reception that follows.
Using the example of the contemporary animal rights movement, Dr. Lowe
will explore how advocacy groups use visual media to shape and transform the
public's moral imagination. He argues that the animal rights movement gained
public attention through its compelling use of visual materials in an
attempt to alter public perception regarding the treatment of animals. He
will also explore how a movement rooted in academic philosophy can
successfully make claims and attempt to influence public opinion in an age
of "images and spectacles."
Dr. Lowe is the author of the 2006 book, Emerging Moral Vocabularies:
The Creation and Establishment of New Forms of Moral and Ethical Meanings.
He is the elected chair of the Animals and Society Section of the American
Sociological Association.
A member of the SUNY Oneonta faculty since 2003, Dr. Lowe taught
previously at the University of Virginia, Mary Baldwin College in Virginia,
and Queens University in Ontario, Canada. He holds a doctorate in sociology
from the University of Virginia.
The Siegfried Prize, which is awarded annually, recognizes a non-tenured
SUNY Oneonta faculty member for outstanding academic achievement outside the
classroom. The prize was made possible by gifts from alumni to the Alumni
Annual Fund and by a special gift from Alice Siegfried in memory of her
husband, theater professor Richard K. Siegfried, who taught at the College
from 1958 to 1995.
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