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Dr. Hyejune Park
Department of Human Ecology
Office Location: Human Ecology 219
Phone Number: (607) 436 - 2121
Email at:parkh@oneonta.edu
Educational Background
  • Ph.D. in Retail & Consumer Sciences, University of Tennessee, 2011
  • M.S. in Apparel Business, Virginia Tech, 2007
  • B.S. in Fashion Marketing, Keimyung University, South Korea, 2005


  • Fashion promotion and marketing communications
  • Multichannel retailing
  • Consumer shopping behavior

Honors and Awards

  • Graduate Research Colloquium Award, University of Tennessee, 2010
  • Helen Sharp Hakala Scholarship for scholarly excellence, University of Tennessee, 2010
  • Sadie K. Stanton Human Ecology Scholarship for scholarly excellence, University of Tennessee, 2009
  • Kappa Omicron Nu Omicron Beta Zeta Scholar Award, Virginia Tech, 2007
  • Fashion & International Specialist Education Program Scholarship, Keimyung University, 2004

Research Interests

  • Consumer experience in the multichannel environment
  • Apparel shopping motivations and behavior
  • Brand relationship and loyalty

Professional Affiliations

  • International Textile and Apparel Association
  • American Collegiate Retailing Association

Hobbies and Other Interests

  • Spending time with my family
  • Playing piano



Last Modified: 5/26/2016